DAILY DIGEST – 11.28.18

THIS IS US rises up from series-low; Discovery’s new OTT GolfTV signs content partnership deal with Tiger Woods; Epix orders celebrity inspiration docuseries ELVIS GOES THERE

BROADCAST RATINGS:

Network Average:

TUESDAY, 11.27.18 NBC CBS ABC FOX CW
Adults 18-49 rating/share 1.6/6 1.1/5 0.9/4 0.7/3 0.5/2
Total Viewers (millions) 8.22 6.58 4.53 2.61 1.42

 

Broadcast Primetime Live + Same Day – Tuesday, November 27, 2018

Time Show Adults 18-49
rating/share
Viewers
(millions)
8 p.m. Rudolph the Red-Nosed Reindeer (CBS) – S 1.7/8 8.14
  The Voice (NBC) 1.5/6 9.45
  The Conners (ABC) 1.4/6 7.31
  The Gifted (FOX) 0.6/3 2.24
  The Flash (The CW) 0.6/3 1.78
       
8:30 p.m. The Kids Are Alright (ABC) 0.9/4 4.67
       
9 p.m. This is Us (NBC) 2.0/9 8.91
  Black-ish (ABC) 0.9/4 3.53
  NCIS (CBS) – R 0.8/3 6.86
  Lethal Weapon (FOX) 0.7/3 2.99
  Black Lightning (The CW) 0.3/1 1.06
       
9:30 p.m. Splitting Up Together (ABC) 0.7/3 2.81
       
10 p.m. New Amsterdam (NBC) 1.1/5 6.29
  The Rookie (ABC) 0.8/3 4.34
  FBI (CBS) – R 0.6/3 4.73

Ratings Report:

  • It was a steady to up night across broadcast primetime, with NBC once again taking the lead. THE VOICE ticked up a tenth this week to 1.5, while THIS IS US bounced back two tenths, scoring a 2.0 among 18-49s. NEW AMSTERDAM rounded out the night with a steady 1.1.
  • On ABC, THE CONNERS (1.4) and THE KIDS ARE ALRIGHT (0.9) matched ratings from last week, but are still at series-low levels. As the night wore on, BLACK-ISH (0.9), SPLITTING UP TOGETHER (0.7) and THE ROOKIE (0.8) all ticked up a tenth.
  • On Fox, THE GIFTED maintained its 0.6 streak, while LETHAL WEAPON returned a tenth up after a week off, rising to 0.7. CW’s THE FLASH (0.6) and BLACK LIGHTNING (0.3) were both even.
  • CBS aired its annual stop motion nightmare…I mean, delightful family special, RUDOLPH THE RED NOSED REINDEER to a timeslot winning 1.7 rating and 8.14 million viewers (second largest audience for the hour, and third largest overall for the night).

 

CABLE RATINGS:

Top 25 Original Programs on Cable – Sunday, November 25, 2018

Show Net Time Total viewers
(000s)
18-49
rating
NBA REGULAR SEASON – LA LAKERS/CLEVELAND ESPN 8:12 PM 3,690 1.4
NBA REGULAR SEASON – OKLAHOMA CITY/GOLDEN STATE ESPN 10:43 PM 2,890 1.2
NBA COURTSIDE ESPN 8:00 PM 2,434 0.9
NBA AFTER THE BUZZER ESPN 12:56 AM 1,925 0.8
COLLEGE BASKETBALL REGULAR SEASON – DUKE/GONZAGA ESPN 5:00 PM 2,296 0.7
NBA PRE-GAME ESPN 7:12 PM 1,773 0.7
SPORTSCENTER 1AM ESPN 1:11 AM 1,345 0.6
HALLMARK ORIGINAL MOVIE: REUNITED AT CHRISTMAS HALLMARK 8:00 PM 2,958 0.5
SPORTSCENTER MORNING ESPN 2:00 AM 911 0.4
REAL HOUSEWIVES OF NJ BRAVO 9:00 PM 923 0.4
FORGED IN FIRE HISTORY 9:00 PM 1,148 0.3
PAW PATROL NICKELODEON 12:00 PM 1,407 0.3
GREENLEAF OPRAH 10:00 PM 1,287 0.3
SHATTERED INVESTIGATION 10:00 PM 1,158 0.3
HOUSE HUNTERS INTERNATIONAL HOME 10:30 PM 1,370 0.3
HOUSE HUNTERS HOME 10:00 PM 1,338 0.3
PROP BROS: BUY AND SELL HOME 9:00 PM 1,412 0.2
BUTTERBEANS CAFE NICKELODEON 12:30 PM 1,066 0.2
TEEN TITANS GO CARTOON 6:00 PM 865 0.2
REAL HOUSEWIVES OF DALLAS BRAVO 10:00 PM 629 0.2
DOUBLE DARE NICKELODEON 8:00 PM 901 0.2
COLLEGE BASKETBALL SCOREBOARD ESPN 4:29 PM 655 0.2
FIRST TAKE ESPN 10:00 AM 508 0.2
COLLEGE BASKETBALL REGULAR SEASON – MARQUETTE/KANSAS ESPN2 7:32 PM 784 0.2
KNIFE OR DEATH HISTORY 10:03 PM 675 0.2

Of Note:

  • The midseason finale of THE WALKING DEAD once again topped the Sunday cable ratings, and bounced back from a season low. The AMC series rose two-tenths to land at 2.0 among 18-49s, while aftershow TALKING DEAD came in second with a 0.8. Rounding out the top three of the night was Bravo’s THE REAL HOUSEWIVES OF ATLANTA, ticking up a tenth from 0.7 to 0.8 this week.
  • Elsewhere on the cable list, scripted shows DR. WHO on BBC America maintained its 0.3 for a second week, while OUTLANDER rose back up to 0.2. TLC’s 90 DAY FIANCE continued its 0.6 streak.

 

OTHER NEWS:

  • DEVELOPMENT NEWS:
    • Discovery’s new streaming offer, GolfTV, has closed a major content partnership deal with Tiger Woods. The partnership will be for roughly 2,000 hours of live golf each year along with on-demand content. According to a press release, the deal covers “a wide range of programming, content creation and storytelling opportunities,” but so far, the only creative plans released highlight showing Woods’ preparation routines and programming that will take viewers behind the scenes of PGA Tour rounds, as well as offering weekly practice and instructional videos and post-round commentary. Interestingly, the service will not be available domestically, instead launching internationally in Australia, the Netherlands, Japan, Portugal, Russia, Spain, Italy, and Canada on 1 January, 2019.
  • PROJECTS ORDERED:
    • ELVIS GOES THERE | Zero Point Zero | Epix | 4×60 Celebrity Docuseries

Log line: Features veteran journalist Elvis Mitchell traveling with A-list filmmakers and actors to places of inspiration around the world, exploring how each location shaped their work and identity.

  • NOTES:
    • Celebrities featured are: Paul Feig, Sofia Coppola, Ryan Coogler and Guillermo del Toro
    • Zero Point Zero is previously known for producing ANTHONY BOURDAIN: PARTS UNKNOWN
    • Premieres in the US 4 February
  • MIDSEASON UPDATES:
    • Following on the heels of announced its unscripted slate yesterday, CBS unveiled the lineup for midseason. MURPHY BROWN (limited to an initial run of 13 episodes only) will come off the schedule, as well as HAPPY TOGETHER (not canceled, but no back nine either). MAN WITH A PLAN starring Matt LeBlanc will take over in HAPPY TOGETHER’s slot on Mondays, and new comedy FAM will replace MURPHY BROWN.
  • BUSINESS BRIEFS:
    • YouTube has made a couple of major business moves in the last couple of days. First, they are the latest SVOD service to offer a student discount along the same lines as Hulu and Spotify. Offering a $5/month discount to eligible students enrolled full time at US universities, services such as YouTube Music will be $4.99/month and YouTube Premium (Music + SVOD) $6.99/month (for comparison, the Hulu/Spotify offer is $4.99 a month and covers Spotify ad-free, Hulu with limited ads, and access to Showtime).
    • Students maaaaaay want to wait on paying that $6.99/month until they know for sure what YouTube Premium will even be offering. Despite a major push into premium content creation with major stars (On Becoming A God in Central Florida and Dark Cargo immediately come to mind), the tech company has cut off any more money to commission future scripted originals. Instead, they will refocus on unscripted shows, specials, and content that connects celebrities more directly with fans, as all Originals content will be moved in front of a paywall and switch to being ad-supported, united under a single slate. Projects already in the pipeline will go ahead as planned, but unless there are any real breakout critical/widely popular hits, it looks like original scripted will be phased out of the slate entirely after 2020.

 

 

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