DAILY DIGEST – 11.21.18

THIS IS US falls below 2.0 for first time; THE VOICE ties season low; MONDAY NIGHT FOOTBALL surges on NFL Network; CBS puts NORTHERN EXPOSURE reboot into development

BROADCAST RATINGS:

Network Average:

TUESDAY, 11.20.18 NBC CBS ABC CW FOX
Adults 18-49 rating/share 1.4/6 1.0/5 0.9/4 0.4/2 0.3/1
Total Viewers (millions) 7.33 9.41 4.27 1.3 1.32

 

Broadcast Primetime Live + Same Day – Tuesday, November 20, 2018

Time Show Adults 18-49
rating/share
Viewers
(millions)
8 p.m. The Voice (NBC) 1.4/6 8.22
  The Conners (ABC) 1.4/6 6.91
  NCIS (CBS) 1.2/5 11.9
  The Flash (The CW) 0.6/3 1.6
  The Gifted (FOX) – R 0.3/1 1.18
       
8:30 p.m. The Kids Are Alright (ABC) 0.9/4 4.39
       
9 p.m. This is Us (NBC) 1.8/8 7.89
  FBI (CBS) 1.0/5 8.9
  Black-ish (ABC) 0.8/3 3.48
  Lethal Weapon (FOX) – R 0.4/2 1.46
  Black Lightning (The CW) 0.3/1 1.0
       
9:30 p.m. Splitting Up Together (ABC) 0.6/3 2.73
       
10 p.m. New Amsterdam (NBC) 1.1/5 5.89
  NCIS: New Orleans (CBS) 0.8/3 7.43
  The Rookie (ABC) 0.7/3 4.05
       

Ratings Report:

  • In the run-up to Thanksgiving in the US, broadcast ratings are predictably down, as people take off for family gatherings and vacations. NBC was hardest hit; THE VOICE fell two tenths to 1.4, tying a previous season low, while THIS IS US fell below a 2.0 for the first time, only reaching 1.8 among 18-49s this week. NEW AMSTERDAM was stable at 1.1.
  • ABC was similarly down, with BLACK-ISH (0.8) slipping the most, two tenths below last week. THE CONNERS (1.4), THE KIDS ARE ALRIGHT (0.9) and SPLITTING UP TOGETHER (0.6) were all down a tenth, and THE ROOKIE rounded out the night was a steady 0.7.
  • CBS’ NCIS also lost two tenths, down to 1.2 this week, while FBI (1.0) and NCIS: NEW ORLEANS (0.8) dipped a tenth.
  • CW was steady; both THE FLASH (0.6) and BLACK LIGHTNING (0.3) posted the same numbers as last week.

 

CABLE RATINGS:

Top 25 Original Programs on Cable – Monday, November 19, 2018

Show Net Time Total viewers
(000s)
18-49
rating
NFL REGULAR SEASON: KANSAS CITY/LA RAMS ESPN 8:13 PM 16,610 5.5
MONDAY NIGHT KICKOFF ESPN 8:00 PM 5,871 1.8
SPORTSCENTER 12AM ESPN 12:05 AM 3,678 1.5
WWE ENTERTAINMENT USA 8:00 PM 2,721 0.9
LOVE & HIP HOP HOLLYWOOD VH1 8:00 PM 1,929 0.9
WWE ENTERTAINMENT ESPN 9:00 PM 2,502 0.9
WWE ENTERTAINMENT ESPN 10:00 PM 2,256 0.8
MONDAY NIGHT COUNTDOWN USA 6:00 PM 1,502 0.6
T.I. & TINY: FAMILY HUSTLE VH1 9:01 PM 1,116 0.5
TEEN MOM MTV 9:00 PM 792 0.5
HOLIDAY BAKING CHAMPION FOOD 9:00 PM 1,637 0.4
REAL HOUSEWIVES OF OC BRAVO 9:00 PM 1,178 0.4
CHRISTMAS COOKIE CHALLENGE FOOD 10:00 PM 1,232 0.4
MAUI INVITATIONAL: DUKE/SAN DIEGO STATE ESPN2 5:20 PM 850 0.3
PARDON THE INTERRUPTION ESPN 5:30 PM 863 0.3
LOVE IT OR LIST IT HOME 9:00 PM 1,149 0.3
STREET OUTLAWS: MEMPHIS DISCOVERY 9:00 PM 865 0.3
CASTAWAY AMC 6:00 PM 754 0.3
RACHEL MADDOW SHOW MSNBC 9:00 PM 2,492 0.2
AMERICAN PICKERS HISTORY 9:00 PM 1,320 0.2
TEEN MOM: YOUNG & PREGNANT MTV 10:01 PM 490 0.2
TUCKER CARLSON TONIGHT FOX NEWS 8:00 PM 2,469 0.2
HOUSE HUNTERS HOME 10:00 PM 1,150 0.2
AROUND THE HORN ESPN 5:00 PM 571 0.2
PEOPLE MAG INVESTIGATES INVESTIGATION 10:00 PM 874 0.2

Of Note:

  • ESPN’s NFL Network enjoyed huge gains for the 54-51 Kansas City Chiefs vs Los Angeles Rams game on the Monday night. The live broadcast of the record-high scoring game surged two points over last week, reaching a 5.5 in adults 18-49. ESPN took all three top spots on the list (per usual this time of year); MONDAY NIGHT KICKOFF was three-tenths above last week, rising to 1.8. A post-game SPORTSCENTER similarly rose, up four-tenths to 1.5.
  • Elsewhere, LOVE & HIP HOP: HOLLYWOOD on VH1 continued to fall, down another tenth from last week, landing at 0.9. USA’s WWE SMACKDOWN once more maintained a 0.9, it’s third in a row.

 

OTHER NEWS:

  • DEVELOPMENT NEWS:
    • I genuinely want to take a rolled-up newspaper and thwap across the nose anyone and everyone who gave a thumbs-up to the NORTHERN EXPOSURE revival now in development at CBS, but that’s only because I’m largely sick of reboots personally. How well it works is largely based on the strength of the IP channels are increasingly mining from their own stores and the creative team involved (duh), but the chatter I am generally coming across these days is that the market is drying up, and while there is initial interest and pop in engagement (namely people wasting time on social media arguing whether any particular property should or should not be remade), the ratings rarely bear out the huge initial costs that are sunk into these revivals (the tepid response to AMERICAN IDOL on ABC immediately comes to mind).

 

 

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