DAILY DIGEST – 2.14.18

Ratings for 2018 Olympics continue to inch up; Netflix lures Ryan Murphy away from 20th; CW expands primetime to Sunday nights beginning 2018-19

BROADCAST RATINGS:

Network Average:

TUESDAY, 2.14.18 NBC ABC CBS FOX CW
Adults 18-49 rating/share 5.2/19 0.7/3 0.6/2 0.6/2 0.4/2
Total Viewers (millions) 20.12 2.73 5.81 1.98 1.44

 

Broadcast Primetime Live + Same Day – Tuesday, February 13, 2018

Time Show Adults 18-49
rating/share
Viewers
(millions)
8 p.m. Winter Olympics (NBC) (8-11 p.m.) 5.2/19 20.12
  NCIS (CBS) – R 0.8/3 6.86
  The Bachelor Winter Games (ABC) (8-10 p.m.) – P 0.8/3 3
  Lethal Weapon (FOX) – R 0.6/2 2.43
  The Flash (The CW) – R 0.3/1 1.09
       
9 p.m. Bull (CBS) – R 0.6/2 5.53
  Black Lightning (The CW) 0.5/2 1.78
  LA to Vegas (FOX) – R 0.5/2 1.67
       
9:30 p.m. The Mick (FOX) – R 0.5/2 1.4
       
10 p.m. NCIS: New Orleans (CBS) – R 0.5/2 5.06
  20/20: Lights, Camera, Romance! (ABC) – S 0.4/2 2.17

Ratings Report:

  • The ratings for 2018 PyeongChang Games continue to inch ahead of four years ago. Overnight, the three-hour broadcast captured a 15.2 in metered-market households (NBC/NBCSN combined) up from a comparably night in Sochi (14.5). Fast national numbers of 5.2 in adults 18-49 were about on par with coverage on Monday night.
  • ABC premiered BACHELOR: WINTER GAMES to ho-hum results, earning a mere 0.8 for its debut, about half the average BACHELOR shows have been earning this season. A 20/20 special, LIGHTS, CAMERA, ROMANCE! earned a 0.4.
  • Even without a new Flash as a lead in, BLACK LIGHTNING still held up well week-to-week, scoring a 0.5, down a tenth, but the drop is to be expected against the Olympics.

 

CABLE RATINGS:

Top 25 Original Programs on Cable – Monday, February 12, 2018

Show Net Time Total viewers
(000s)
18-49
rating
WWE ENTERTAINMENT USA 9:00 PM 3,216 1.1
WWE ENTERTAINMENT USA 8:00 PM 3,262 1.0
WWE ENTERTAINMENT USA 10:00 PM 2,837 1.0
STREET OUTLAWS DISCOVERY 9:00 PM 1,939 0.8
LOVE AND HIP HOP MIAMI VH1 9:00 PM 1,557 0.8
LOVE AND HIP HOP SPECIAL VH1 8:00 PM 1,256 0.6
TEEN MOM MTV 9:00 PM 1,140 0.6
W OLY PRIME: N/A NBC SPORTS 8:00 PM 1,763 0.6
W OLY LATE NIGHT NBC SPORTS 11:30 PM 1,540 0.6
STREET OUTLAWS: MEMPHIS DISCOVERY 10:03 PM 1,511 0.6
VANDERPUMP RULES BRAVO 9:00 PM 1,351 0.6
W OLY FRINGE WKDY: N/A NBC SPORTS 1:00 PM 1,882 0.5
AMERICAN DAD TBS TBS 10:00 PM 783 0.4
W OLY ACCESS WKDY: N/A NBC SPORTS 5:00 PM 1,315 0.4
ALIENIST, THE TNT 9:00 PM 1,682 0.4
SPONGEBOB NICKELODEON 6:00 PM 1,699 0.4
KIDS BAKING CHAMP FOOD 9:00 PM 1,294 0.4
COLLEGE BKBL REG SSN ESPN 7:00 PM 1,077 0.4
RACHEL MADDOW SHOW MSNBC 9:00 PM 2,733 0.4
SIESTA KEY MTV 10:01 PM 596 0.3
W OLY DAY: N/A NBC SPORTS 6:00 AM 931 0.3
JAMES PATTERSONS MURDER INVEST 10:00 PM 1,204 0.3
W OLY ACCESS: N/A CNBC 5:00 PM 797 0.3
TWO AND A HALF MEN NICK-AT-NITE 1:00 AM 639 0.3
PARDON THE INTERRUPTION ESPN 5:30 PM 757 0.3

Of Note:

  • As usual, USA’s weekly 3-hour broadcast of WWE MONDAY NIGHT RAW landed at the top of the cable ratings for Monday night, with all three hours taking the top slots on the list, earning between a 1.0 and 1.1 in adults 18-49, same as last week.
  • LOVE AND HIP HOP: MIAMI managed to stay in the top five, despite dropping a tenth this week to 0.8 (a LOVE & HIP HOP Special also scored high, earning a 0.6 for the night).
  • NBC Sports Net Olympic coverage dotted the top twenty-five, with airings earning 0.3s-0.6s throughout the day.
  • RACHEL MADDOW was alone in the top 25, the only cable news show to make the list on Monday. The show scored a 0.4 in adults 18-49 with 2.73 million people watching.

 

OTHER NEWS:

  • The CW plans to launch an additional primetime block on Sunday nights, starting with the 2018-19 season, expanding its linear programming schedule to six nights a week. The youngest network of the five, the once rocky fledgling network has turned a profit in recent years, mostly in thanks to deals with Netflix to air past seasons of its shows. The CW has plenty of new material to play with, ordering more pilots this year than ever before (9 total), with plans to air as many as 20 original scripted shows next year.
  • Netflix continues its campaign to capture as many 800 pound gorillas as possible – their latest win is luring Ryan Murphy away from his longtime deal with 20th Television with a 5-year deal rumored to be around the $300 million USD mark. Murphy already has two shows in production for the streamer, drama Ratched and musically driven series The Politician. He will continue to oversee production on 911 on Fox, as well as American Crime Story, American Horror Story, Feud, and Pose for FX.
  • The YouTube TV skinny bundle is gaining a little weight – the service has finalized a deal with Turner to add its suite of 8 networks, including CNN, TBS, and TNT. The monthly price of the service will increase to $40 per month, up from the original monthly subscription of $35/mo.
  • With pilot season in full swing and looking ahead to next year, The Hollywood Reporter has reignited its annual scorecard for keeping track of canceled, renewed, and new shows for US broadcasters (very handy).

 

 

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