Olympic Coverage ratings slightly ahead of 2014 Games; Avalon Entertainment & Vertical Networks shopping Snap series GHOST HUNT to linear broadcasters; Apple puts Kevin Durant inspired scripted sports series into development
|Adults 18-49 rating/share||5.2/19||1.3/5||0.9/3||0.4/2||0.4/2|
|Total Viewers (millions)||20.46||5.51||3.94||1.83||1.16|
Broadcast Primetime Live + Same Day – Monday, February 12, 2018
|8 p.m.||Winter Olympics (NBC) (8-11 p.m.)||5.2/19||20.46|
|The Bachelor (ABC) (8-10 p.m.)||1.5/5||5.88|
|Big Brother: Celebrity Edition (CBS)||1.3/5||5.14|
|Legends of Tomorrow (The CW)||0.5/2||1.5|
|Lucifer (FOX) – R||0.4/2||1.88|
|9 p.m.||The Big Bang Theory (CBS) – R||0.7/3||4.08|
|The Resident (FOX) – R||0.4/2||1.78|
|Whose Line Is It Anyway? (The CW) – R||0.2/1||0.83|
|9:30 p.m.||Man with a Plan (CBS) – R||0.6/2||3.26|
|Whose Line Is It Anyway? (The CW) – R||0.2/1||0.82|
|10 p.m.||The Good Doctor (ABC) – R||0.7/3||4.75|
|SWAT (CBS) – R||0.6/2||3.01|
- With Olympic coverage in full swing on NBC, only the 8pm hour had any new programming on broadcast. LEGENDS OF TOMORROW on the CW returned with a 0.5, on par with its season average, while THE BACHELOR was the top non-Olympic program of the night, scoring a 1.5 (but down three tenths from last week). The latest installment of BIG BROTHER: CELEBRITY EDITION earned a 1.3, up a tenth from its last airing on Sunday.
- As for the Olympics, Monday’s broadcast of the Winter Games currently sits with a 5.2 in adults 18-49 and 20.46 million viewers, now trending slightly ahead of Sochi four years ago. Even better news for NBC: on the strength of the Super Bowl, THIS IS US, and Olympics, the broadcaster has nabbed the Primetime Total Viewers lead for the first time in nearly twenty years.
Top 25 Original Programs on Cable – Sunday, February 11, 2018
|WINTER OLYMPICS||NBCSN||6:00 PM||3,374||1.1|
|WINTER OLYMPICS PRIME||NBCSN||7:00 PM||3,041||1.1|
|WINTER OLYMPICS DAY||NBCSN||1:30 PM||3,216||1|
|REAL HOUSEWIVES OF ATLANTA||BRAVO||8:00 PM||2,238||1|
|WINTER OLYMPICS LATE NIGHT||NBCSN||11:00 PM||2,473||0.9|
|WINTER OLYMPICS||NBCSN||3:00 PM||2,729||0.9|
|KEEPING UP W/THE KARDASHIANS||E!||9:00 PM||1,143||0.6|
|ROBOT CHICKEN||ADULT SWIM||11:30 PM||998||0.5|
|WORST COOKS IN AMERICA||FOOD||9:00 PM||1,414||0.4|
|NASCAR M.E. CUP RACING||FS1||3:00 PM||2,255||0.4|
|PREMIER LEAGUE STUDIO||NBCSN||9:00 AM||953||0.4|
|SISTER WIVES||TLC||8:00 PM||1,374||0.4|
|BAHAMAS LIFE||HGTV||9:30 PM||1,392||0.4|
|PREMIER LEAGUE||NBCSN||9:12 AM||790||0.3|
|BEACHFRONT BARGAIN HUNT||HGTV||8:00 PM||1,188||0.3|
|ISLAND LIFE||HGTV||10:00 PM||1,303||0.3|
|WINTER OLYMPICS DAY||NBCSN||6:00 AM||965||0.3|
|GUY’S GROCERY GAMES||FOOD||8:00 PM||1,036||0.3|
|HOT STREETS||ADULT SWIM||12:00 AM||711||0.3|
|BAHAMAS LIFE||HGTV||9:00 PM||1,291||0.3|
|REVENGE BODY W/KHLOE KARDASHIAN||E!||10:00 PM||587||0.3|
|BEACHFRONT BARGAIN HUNT||HGTV||8:30 PM||1,240||0.3|
- Unsurprisingly, Olympic coverage dominated cable on Sunday, taking four of the top five spots for the day, with broadcasts during the 6 and 7pm hours scoring the highest at 1.1. Outside of the top five, the Winter Games also grabbed a 0.3 early in the day, and a combined total audience of approximately 15.8 million.
- REAL HOUSEWIVES OF ATLANTA was not to be denied, however – it still pushed its way into the number four spot, earning a 1.0 and grabbing 2.24 million viewers, returning up from its last original show a few weeks ago.
- HOMELAND returned for its seventh season on Showtime with a 0.3, even with its sixth season debut, and 1.22 million viewers, up slightly from season six’s 1.08 million large audience.
- Avalon Television and Vertical Networks are shopping a long-form version of the unscripted Snapchat series GHOST HUNT to linear broadcasters. I’d be very curious to know how they’re going to build it out as a long-form series, because it’s an intriguing concept: based on the idea of ghosting (dating habit when someone just suddenly just stops communicating without explanation) In each episode, comedian Matteo Lane helps someone track down a past romantic partner who “ghosted” them, ultimately bringing the two parties together for some “ball-busting and closure”. Definitely younger-skewing, not studio based, and after watching a few, very budget friendly.
- Netflix is doubling down on high-cost feature production: Woody Harrelson and Kevin Costner are starring in THE HIGHWAYMEN, based on the true story of Texas Rangers Frank Hamer and Many Gault, who came out of retirement to hunt down notorious robber Bonnie and Clyde. The film is currently shooting in Louisiana.
- Apple has put another show into development, this time from NBA superstar Kevin Durant and Brian Grazer’s Imagine Entertainment. Currently titled SWAGGER, the show will be based on Durant’s childhood playing Amateur Athletic Union basketball in Washington DC, a place where kids and parents are swept up into the youth-sports economy at a shockingly young age. Said Grazer of the experience Durant described, “He created a beautiful world that the Friday Night Lights essence could inhabit…It has the same things. The fragility of how you were as a kid, and how these kids — 12-13 years old — are presented with money, real money, (from athletic apparel brands). It’s a fascinating universe of possibilities.” This is the third show Apple has put into development since creating their original content department.