DAILY DIGEST – 2.12.18

Olympics dominates Sunday but ratings still lag behind 2014 Winter Games; Shonda Rhimes and Microsoft form partnership for online content; 2018 Broadcast Pilot Scorecard

 

BROADCAST RATINGS:

Network Average:

SUNDAY, 2.12.18 NBC ABC CBS FOX
Adults 18-49 rating/share 5.1/18 0.9/3 0.7/3 0.5/2
Total Viewers (millions) 21.32 3.83 4.49 1.16

 

Broadcast Primetime Live + Same Day – Sunday, February 12, 2018

Time Show Adults 18-49
rating/share
Viewers
(millions)
7 p.m. Winter Olympics (NBC) (7-11 p.m.) 5.1/18 21.32
America’s Funniest Home Videos (ABC) 1.0/4 5.04
60 Minutes (CBS) 0.7/3 7.48
Brooklyn Nine-Nine (FOX) – R 0.3/1 0.88
7:30 p.m. Bob’s Burgers (FOX) – R 0.4/1 1.01
8 p.m. Big Brother: Celebrity Edition (CBS) 1.2/5 4.74
Celebrity Family Feud (ABC) – R 0.8/3 3.62
The Simpsons (FOX) – R 0.6/2 1.54
8:30 p.m. Ghosted (FOX) – R 0.4/1 1.08
9 p.m. Celebrity Family Feud (ABC) – R 0.9/3 3.75
Family Guy (FOX) – R 0.6/2 1.33
SEAL Team (CBS) – R 0.4/1 2.56
9:30 p.m. LA to Vegas (FOX) – R 0.4/1 1.12
10 p.m. Shark Tank (ABC) 0.8/3 2.89
NCIS: Los Angeles (CBS) – R 0.4/1 3.18

Ratings Report:

  • Unsurprisingly, NBC Winter Olympics broadcasts dominated over the broadcast landscape on Sunday night, as the other networks opted primarily for a night of reruns, with few exceptions. Primetime broadcasts of the Team USA competing in both Men’s and Ladies’ figure skating, ice dancing, and Men’s Luge (where an American won a medal for the first time ever in the sport) scored a preliminary 5.1 in adults 18-49, still leaving it trailing far behind the 2014 Sochi broadcasts (a comparable night four years ago earned a 7.2).
  • Elsewhere on broadcast, both CBS and ABC ran new episodes of BIG BROTHER: CELEBRITY EDITION and SHARK TANK, respectively, both of which held up reasonably well. Big Brother scored a 1.2, finally rising two tenths after a few declines after its premiere, while Shark Tank earned a 0.8 among 18-49s, down .1 from last week.

 

CABLE RATINGS:

Top 25 Original Programs on Cable – Thursday, February 8, 2018

Show Net Time Total viewers
(000s)
18-49
rating
COLLEGE BKBL REG SSN ESPN 8:00 PM 2,429 0.9
NBA BASKETBALL TNT 10:57 PM 1,512 0.6
NBA BASKETBALL TNT 8:14 PM 1,632 0.6
RUPAUL ALL STARS VH1 8:00 PM 738 0.4
W OLY PRIME NBC SPORTS 8:00 PM 1,054 0.4
COLLEGE GAMEDAY BKBL ESPN 7:00 PM 787 0.4
PARDON THE INTERRUPTION ESPN 5:30 PM 892 0.3
60 DAYS IN A&E 10:00 PM 791 0.3
IMPRACTICAL JOKERS TRUTV 10:00 PM 651 0.3
W OLY LATE NIGHT NBC SPORTS 11:30 PM 872 0.3
INSIDE THE NBA TNT 12:57 AM 716 0.3
HANNITY FOX NEWS 9:00 PM 3,286 0.3
RACHEL MADDOW SHOW MSNBC 9:00 PM 2,735 0.3
COLLEGE BKBL REG SSN ESPN 10:00 PM 823 0.3
NBA PRE-GAME SHOW TNT 8:00 PM 939 0.3
SWAMP PEOPLE HISTORY 9:00 PM 1,599 0.3
HIGHLY QUESTIONABLE ESPN 4:30 PM 682 0.3
SPORTSCENTER EARLY ESPN 6:00 PM 707 0.3
AROUND THE HORN ESPN 5:00 PM 726 0.3
NBA STUDIO L: NBA TRADE ESPN 1:30 PM 603 0.3
TOP CHEF BRAVO 9:00 PM 797 0.3
BETRAYED INVEST 10:00 PM 1,214 0.3
BEAT B.FLAY FOOD 10:00 PM 852 0.3
PANDORAS BOX: UNLEASHING INVEST 9:00 PM 1,122 0.3
PAW PATROL NICKELODEON 12:00 PM 1,025 0.3

Of Note:

  • A few weeks away from March Madness and college basketball action is starting to heat up. ESPN took the top spot on Thursday with coverage of the NCAA North Carolina vs. Duke game, scoring a 0.9 rating among adults 18-49 and bringing in 2.43 million viewers. Basketball continued to reign in the n umber two and three spots as well, with TNT’s coverage of the games between the Thunder and Lakers, and Celtics vs. Wizards each earned 0.6s for the night.
  • RUPAUL’S DRAG RACE creeped back into the top five with a 0.4, maintaining its rating for a second season in a row, while LIP SYNC BATTLE on Paramount Network continues to fall further outside the top 25 with another 0.2.
  • On the cable news front, HANNITY and MADDOW continue to duke it out in ratings, but audiences are still continuing to turn to the egregiously conservative Fox News “journalist” to the tune of 500K more viewers for the same hour.

 

OTHER NEWS:

  • Shonda Rhimes and Microsoft have announced a partnership for Rhimes’ website, Shondaland.com. The new multimedia venture will feature a series of video roundtable discussions and articles featuring the showrunner and other female luminaries speaking about female empowerment, inclusion, and the role of technology in the workplace.
  • In the wake of Chelsea Handler turning away from her weekly talk series, Netflix has turned to a new woman to create a new late night show. Michelle Wolf, previously a contributor to The Daily Show, will helm the new (still untitled) show, noting, “You can expect the types of jokes my former bosses would tell me we couldn’t do on TV.” The show joins three other talk shows Netflix has been trying out, My Next Guest Needs No Introduction with David Letterman, Bill Nye Saves the World, and Jerry Seinfeld’s Comedians in Cars Getting Coffee. Netflix’s newest talk show, The Joel McHale Show With Joel McHale premieres on Sunday.
  • The WGA awards were held in Hollywood last night, with very few surprises coming for the television winners. Predictably, Hulu’s The Handmaid’s Tale continues to dominate the drama categories during awards season, bringing home the Best Drama Series and Best New Series Awards. Last Week Tonight won the Comedy/Variety Talk category and SNL brought home the awards for Best Comedy/Variety sketch series. See all the winners across media HERE.
  • Variety has put out their first scorecard of the 2018-19 broadcast pilot season. As usual, ABC leads the pack with orders, sending 9 comedies and 13 dramas to pilot, but there are some surprises, with CW has ordering more pilots than ever, and a resurgence in multi-camera comedies after years of insiders declaring the genre dead. 16 have been ordered for 2018, more than double the 7 ordered in 2017. Reboots also remain the order of the day with every network putting at least two revivals to pilot. Scorecard below, and read more analysis HERE.
Network Comedies Dramas Total
ABC 9 13 22
CBS 8 10 18
CW 9 9
FOX 6 5 11
NBC 6 8 14
TOTAL 29 45 74

 

 

 

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